About Edward.S
With over 20 years of experience in the flower and wedding industry, Shane has served as the creative director for Botanics of Melbourne—bringing countless weddings, corporate events, and private parties to life with beauty and flair. In 2023, they took a leap, expanding into venues and event spaces to share even more love and magic.
We know what makes a great party: stunning flowers, thoughtful details, and the right team behind it all. From working with the best stylists and planners to offering our own unique services, we’ve seen it all—and we’re passionate about crafting experiences that you’ll never forget.
Meet the Owners
Shane Sipolis
Co-Owner and Venue Manager
If you’ve been stalking us on Instagram, you might have spotted a grinning guy hiding behind some flowers—yep, that’s me! I’m Shane, and I’ve been in the floral and event industry for over 20 years. Those who know me would say I like to colour outside the lines; others might call me a little eclectic. But whatever you call it, I call it passionate. I’ve been lucky to witness firsthand how the right design can transform an event, and there’s nothing quite like seeing the grinning faces of my clients when they walk into a space I’ve helped create.
Before co-founding Edward.S, I spent 15 years running Botanics of Melbourne, where I gained invaluable experience in the wedding and events industry. From designing stunning floral arrangements to curating the perfect atmosphere for everything from intimate weddings to grand corporate functions, I’ve built a reputation for creating memorable, bespoke events. I also co-founded Edward & Tea, an event styling and planning business where I combined my passion for design with my love of crafting seamless, unforgettable experiences.
At Edward.S, we bring that same level of creativity and attention to detail to every event. Whether you’re on the hunt for an event-ture or simply want to explore how we can turn your vision into something spectacular, let’s chat and see how we can make your next event truly one-of-a-kind.
Ben Cameron
Co-Owner and Venue Manager
Meet Ben, my business partner and the other half of the Edward.S team. With a background in logistics, business, and marketing, Ben’s expertise is the backbone that supports the smooth operation of our venue. His approach is methodical, strategic, and incredibly detail-oriented—qualities that balance perfectly with my creative side. Together, we ensure that every event at Edward.S runs seamlessly from start to finish.
Ben has years of experience working in the corporate world, specialising in streamlining business operations, driving growth, and executing strategic marketing campaigns. His ability to analyze trends and deliver tailored solutions has proven invaluable as we bring our vision for Edward.S to life. From managing the logistics of our venue to overseeing the marketing that makes us stand out, Ben’s business acumen ensures that Edward.S is a venue where every guest experience is elevated and memorable. His passion for creating an organized and client-focused environment is a key component in making Edward.S the exceptional venue it is today.
Together, Shane’s creative vision and Ben’s business expertise form the perfect partnership, ensuring that Edward.S delivers unparalleled experiences for every event, every time.